Targeted Marketing . . . Positive Results

The editorial and advertising content of Today’s Custom Home Magazine is tightly focused to reach affluent consumers who are actively in the market for a custom home or who are planning a large-scale renovation project. This highly targeted marketing approach produces dramatic results for our advertisers:

“Of all the print advertising we do, Today’s Custom Home Magazine has been the only one to produce immediate results. We advertise in TCH’s Charlotte and Atlanta markets, and both generate customer calls as soon as each issue is released. The magazine format is professional, very high quality, and is focused on the custom home market, providing us with very qualified and motivated sales leads. I highly recommend advertising in Today’s Custom Home Magazine.”

Ron Francoeur, Vice President, JD’s Glassworks, Inc. Custom Doors & Windows

“We have advertised in Today’s Custom Home Magazine for the past three years and have enjoyed a significant number of sales directly attributable to the magazine. This is in large part due to the talented people associated with the magazine, from the sales side, to the art department, to its focused, yet creative editorial staff. They are also very easy to work with. This is important on short deadlines, while immersed in the creative process. I would give a large thumbs-up to TCH as an essential component in any Atlanta custom builder’s advertising portfolio.”

Lisa Justus, President, Benchmark Homes, Atlanta

“Today’s Custom Home Magazine offers our company the exposure that we need to complement our ‘word-of-mouth’ advertising and strong reputation as a custom builder in the Atlanta market. With this exposure, we are able to reach a targeted reader who is specifically interested in high-end custom residential construction. With all the options available to us in print advertising, we felt this was a focused outlet with real results.”

Jim Sessoms, President, Sessoms Homes, LLC

“As a custom closet company, we rely on Today’s Custom Home Magazine to provide us with high quality sales leads. It targets our demographics perfectly...high-end consumers, custom home builders and interior designers. I have been advertising in every issue of Today’s Custom Home since its inception and will certainly continue to do so in the future.”

Dennis Rose, President, Spacemaker Closet Interiors

“The publication is of grand quality . . . a cocktail table type of book with great shelf life. We note extraordinary results with our programs within the book, including marvelous editorial support through colorful feature articles. They are on point with the custom market in Charlotte, and easily our first choice in media selection.”

Scott E. Lett, Scott E. Lett Associates

“We’ve been advertising in Today’s Custom Home Magazine since the inception of Elite Design Group, and it immediately got us in touch with our audience.The people that see our ad, which Today’s Custom Home even designed for us, are the people that we are trying to reach. We couldn’t be happier with the creativity they showed in their design team and with the results that we’ve received from our ad.”

Randy Miner, Elite Design Group

“Today’s Custom Home affords our company exposure to those readers who are specifically interested in building and renovating custom homes. With all the options available to us in print advertising, we feel this focus provides an efficient outlet to which we can attribute real results.”

Scott Teel, Simonini Builders, Inc.

“With the exposure your magazine provided, we immediately began receiving many inquiries about our currently available properties and future potentials. We had not advertised in any other publications and were unsure as to what sort of results we might have been able to expect. Our conclusion is that we are very pleased with the outcome and are sharing our experience with other sales and marketing professionals.”

Frank Arooji, General Manager, Persis & Nova Builders

“Today’s Custom Home circulation and readership fit our needs perfectly: people with discretionary incomes who are interested in beautifying their homes and landscapes. Since our products are very visual, we get the most response from ads like those in Today’s Custom Home that can portray the end result customers are able to achieve using our products. Readers peruse Today’s Custom Home to get ideas and inspiration, and our ads and articles in the magazine encourage them to turn to us to help with their implementation.”

Barb Luzum, Blue Max Materials, Inc.